omninuri : history

OmniNuri : history

About us

“OmniNuri” is a Hong Kong based independent company founded in 2005. It is established primarily for promotion and marketing of the world leading information technology devices and solutions manufactured by outstanding Asian IT companies. “OmniNuri” (combined with Latin ‘Omni’ meaning ‘everywhere’ and Korean ‘Nuri’ meaning ‘world’), means together ‘ubiquitous world’.

Concept

“OmniNuri” provides complete and integrated IT solutions based on RFID technology, including ESL(Electronic Shelf Label) systems. Our solutions are made up of wireless communication infrastructures and software, which is designed to increase customer benefit and improve the efficiency and profitability of our clients.

Objectives

"OmniNuri" seeks to strenghten its position as a leading player in the market through high quality products and services for customer tailored systems and innovative services. Optimize operational performance, while making good return on investments for our investors.

OmniNuri's Vision

The mission of ‘OmniNuri is to provide cost-efficient and high quality IT products such as RFID middleware, RFID tags and reader, and ESL (Electronic Shelf Label) solutions to leading global retail merchandise and software corporations in exclusive partnership. In doing so, ‘OmniNuri’ is to effectively bridge the gap created between nations and corporations by the challenging dynamics including distance, language, trust and quality standards caused by lacking resources and unequal level of technology development attained by nations. Our aim is to provide retailers with innovative, attractive and high quality solutions and tools for real time pricing and communication. OmniNuri aims to actively support the retail trade in order to:

raise profitability

increase customer benefits

improve consumer inflows and enhance the shopping feeling

boost efficiency and price integrity

Strategy

Our product development and manufacturing take place in close collaboration with our customers, to best identify their needs by adding our specific knowledge. This collaboration provides valuable knowledge for our future product development.

We don't just sell products, our responsibility does not end with the installation but goes on throughout the life cycle of the system. This increases the benefits of our customer and gives the company rooms for add-on sales. Our offer consists of needs analysis, installation, technical service, maintenance and upgrades.

We focus on customers based in Europe and USA. We consider these two markets as having the highest potential and acceptance of RFID solutions.

With our selected partnerships in sales and marketing we can reach out to potential customers in the selected market areas. Our partnership strategy is flexible and we therefore are able to directly serve our clients to secure the needed close customer relationships.

Our manufacturing partners are well selected and have all a production structure capable of delivering substantial volumes with high and reliable quality.